Now, this is where we reach the cut-and-thrust of this post: Why make products that try and imitate an already successful product, with inferior results?!?!
I am an iPhone user. They have their faults (I'm pretty sure the battery leaks out the back, it's the only explanation I can think of), but I personally think it's a brilliant piece of kit. Regardless of your opinion agreeing or disagreeing with me, you HAVE to conclude that people who want an iPhone, will buy an iPhone. Right?!?!
I stared at this advert for a fair while. Thinking. I must of looked all kinds of special stood there looking intently at a picture of a phone, but everything about that advert kinda just said 'Hey look! It's an iPhone. Kinda! Buy it, it's not the same, but it's trying to be!'. It just baffled me. Surely people aren't dim enough for this to work? Surely. Surely they'd just buy the real product, or a Blackberry? Surely?!?!
I guess it's aimed at those people who buy those consoles down the market that look like a Wii, that plug straight into the telly, with the Commodore 64 games loaded already onto it. That kind of sham-fake stuff that almost looks half-legit from a distance, but is about as obvious as your dad at a Warehouse Project, trying desperately not to be found out.
So next time you're in the pub and you see someone using what you think is an iPhone, just have a sneaky look. It could be one of those rare individuals who's been fooled by the Korean masterminds at LG. Mind you, you'd probably be able to spot them anyway, they'll be drinking a pint of urine, after being told it was 'special beer'.